Inside The New Adwords Quality Score – Page Load Time

Inside The New Adwords Quality Score – Page Load Time

Adwords began calculating Quality Scores for ads for each consumer search in September 2008. Part of the new calculation is page load time. You’ll learn what is page load time, how does it affect your Quality Score and what can you do to improve it.

What does page load time mean?

Page load time is the time it takes for your page to render after it is requested. The life cycle of a page is straightforward.

1) The request for the page is made

2) The server will perform any server side processing, like dynamically generating content or accessing a database. When the page is completely constructed, it will proceed to the next step. NOTE: Static HTML pages do not have server side processing, only PHP, JSP or ASP.NET pages have server side processing.

3) The server begins transmitting the response over the internet

4) The client computer receives the response

5) The client begins rendering the response in a browser window. Additional requests are made for flash scripts, graphics and javascript.

6) When the page is completely rendered, and all other requests are complete, the page has loaded.
Adwords must really be measuring the time from the request until the response is read. I doubt Google can actually be attempting to time to render the page on the client computer, and make the child request for graphics and so forth. Google would have to add some javascript code to the page in order to know when the client side rendering was complete. I seriously doubt they would do this.

How does it affect your Quality Score?

Google has this to say about why it considers page load time.

“Two reasons: First, users have the best experience when they don’t have to wait a long time for landing pages to load. Interstitial pages, multiple redirects, excessively slow servers, and other things that can increase load times only keep users from getting what they want: information about your business. Second, users are more likely to abandon landing pages that load slowly, which can hurt your conversion rate.”

Based on this paragraph it seems Google is trying to crack down on Advertisers using server side redirects and interstitial/ad pages. A server side redirect would be when the destination url is requested, the server side scripting language redirects the request to another url. This really performs two requests, and thus increases the page load time. An interstitial page is an advertisement page that is shown (briefly) before the content, and may be achieved with a redirect.

It also seems that Google is saying if your page takes too much to respond, it’s likely doing something sneaky.
What can you do to improve your page load time?

1) Optimize your server side scripting

If you do use PHP, JSP or ASP.NET, make sure your server side code is optimized. This is especially true when using a database. You need to optimize both your database, and your code for speed.

2) Get dedicated web hosting

Most cheap web hosting happens on a shared server. That means that many websites from many website authors are all on the same server. All of these websites compete for server resources, like bandwidth and memory. Heavy traffic to some other website on a shared server can slow your page load time. A dedicated server is one where only your website(s) resides on it. It’s more expensive, but you get dedicated resources.

3) Compress the size of your page

A web page is really just a file. That file must be transmitted from your server to the client computer over the internet. If you can decrease the size of the file, the file will transmit faster. You can compress your pages by removing white space. You can remove any unnecessary HTML tags. You can use relative urls instead of absolute urls. Do anything to decrease the size for the file.

4) Lose the Flash Animation

Flash animation is generally rendered on the client side, so it may not factor into the Page Load time. But then again it may. Either way, Flash animation tends to be slow, so get rid of it for the sake of your customers. Sure it looks great, but you can’t afford to lose sales because nobody waits around for the Flash animation load.

5) Strip out unnecessary elements from the page

Again, elements rendering on the client may not affect the page load time. Then again they just might. Remove any unnecessary graphics or images. These take a long time to load. Minimize javascript or CSS includes. Additional requests need to be made for these files, so keep it to a minimum.

6) Optimize your page

As a final effort, you can optimize the HTML itself. For example, table HTML tags tend to render slower than a CSS/Div layout. If you have tables, you might consider switching to a CSS/Div layout.

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By: Daniel K. Smith

 

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How To Maintain A Money Making Blog

 

How To Maintain A Money Making Blog

Creating and maintaining a money making blog can be both exciting and frustration all at the same time. When creating a blog your excitement level and enthusiasm is high but as time goes on you quickly learn how involved blog building can actually be. There is much to do insofar as optimizing, monetizing, marketing and content creation. Where do you start and where do you focus your efforts especially if you are blogging to make money?

Well obviously you focus your efforts on ways to increase blog traffic to your site which ultimately means catering to your visitors. With the understanding that your readers really do not give a hoot whether you make one red cent most of your efforts will go seemingly unappreciated. The one thing you do want to get right however is posting quality content for your readers. This is probably the most important component of the blog building process. If they like what they read they will return and with this comes loyalty which will eventually lead to you making money. Here are 3 simple things for you to focus on when blogging to make money to help keep people returning and eventually start making purchases.

 

Post Regularly. Give people a reason to come back or they quite simply will NOT. Oh and by the way give people something worth their time to read!

 

Use Keywords Wisely. Do your research and find those words or phrases that are most applicable to your post. A little help from our friends the search engines is always welcome….along with the traffic they send.

 

Monetize Correctly Place banners, pop-ups or links that advertise only products that are related to the post or your blogging theme. Maintaining a money making blog can be very involved from the standpoint that you are striving to attract and retain readers while also marketing to them.

 

Your priorities need to be on establishing reader loyalty however your reason for creating a blog was to earn an income. This takes a delicate balance of time and how you invest your efforts as to whether you will be successful. The 3 areas you need to focus upon as mentioned above will help to increase blog traffic which needs to be your main objective. You will also however want to prepare your site so that visitors will spend 1000 money when they are ready.

 

It is important to remember that people care less whether you make any money but at the same time you need their loyalty in order to earn an income. In the end therefore you must FIRST serve their needs with good content and plenty of it.

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By: T. J. Philpott

 

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How To Start A Blog And Make Money Online

How To Start A Blog And Make Money Online

If you are new to the internet and wondering what an earth this blogging craze is all about, or if you already have your own website and you’re wondering why everyone keeps advising you to start your own blog, read on. I’m going to explain to you what a blog is, why you need one, how to set it up, promote it and of course, make money from it.

Blog is short for ‘web log’ and is similar to an online diary or journal. The craze of blogging began in the very late 1990s and has started to become more and more popular over the last couple of years. Almost everyone seems to have a blog these days, from CEOs of large companies to webmasters, from world travelers to teenagers. Even my Dad has his own blog now! A blog allows you to communicate informally with people via an online journal, but it’s more personal and unstructured than a website and easier and cheaper to set up than a website. If you have your own website, but haven’t yet started a blog you can easily start one using a free service such as Blogger or WordPress. Try to post to your blog at least once or twice a week on topics related to your website. Blogging will help your search engine rankings and open up the communication channels between you and your visitors or customers, encouraging them to interact with you and give them a reason to return to your site in future.

                                   

 

 

If you don’t have your own website and are looking to set up a blog quickly and easily I recommend opening a free account with Blogger. You can blog about anything you like, for example a hobby, a vacation, your home town, something political, a sport or your business. Just be sure to pick something that you are interested in and knowledgeable about.

 

You can host your blog for free on Blogspot – all you need to do is pick a name that is relevant to the topic of your blog. Once you have set up your profile and chosen a template, blogging is as simple as sending an email to a friend. There are many ways to make money from your blog, but here are a few ideas to get you started:

 

Google Adsense – this is free to join and easy to set up. The ads will match the content of your blog and you will get paid every time a visitor clicks on an ad. – Affiliate Programs – sign up for affiliate programs related to the topic of your blog and display links to 1000 related products on your blog.

 

Clickbank, Trade Doubler and Commission Junction are good places to start, or do a Google search for ‘affiliate program’ + the topic of your blog to find more affiliate programs. Whenever someone clicks through your affiliate link and buys a product, you will receive a commission. If you are knowledgeable about your topic you could also write product reviews to help increase your affiliate sales. 

 

Sell Advertising Space – if you have a popular blog you can charge people to advertise on your blog. This could be in the form of a text link, a banner or a graphic. You are not going to make money with a blog unless people can find it. As soon as you have started to post to your blog it’s time to start promoting it.

 

You can get your blog noticed by… – Submitting your blog to blog directories – just search for ‘blog directories’ in Google – Asking other bloggers to exchange links with you – you put a link on your blog in exchange for a link from their blog. – Writing an article related to the topic of your blog and posting it to article directories. Remember to include an author’s resource box with a link to your blog.

 

Pinging blog ping services every time you make a new post – pingomatic.com and pingoat.com are two sites you can use to do this.

 

Participating in forums related to the topic of your blog. Put a link to your blog in your forum signature. Finally, once you have your blog monetized and you have started promoting it don’t forget to post regularly. The most important aspect of every successful blog is frequent posting, so be sure not to let the virtual dust gather over your blog!

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By: Suzanne Morrison

 

Article Directory: http://www.articledashboard.com

 

 

 

6 Easiest Ways To Blog And Make Money Online

 

                                        

Follow these simple steps and you would definitely get the most out of your online time:

1. If you are not yet into blogging, set up your own blog site first. Look for a host which would provide you with the domain name and space wherein you could post your entries and write-ups. Once you are all set, you could begin typing away!

 

2. When planning about keeping a blog to earn some cash, you must decide on what your entries would be about. It is best to focus on a specific topic and stick to it so that your blog would have coherence. In this way, it would gain popularity and increase its page rank. Also, keep in mind that your blog entries must be of interest to most people to make them continuously subscribing to your blog site.

 

3. Look for advertisers and applications which would supply you with advertisements that you could incorporate with your website. This is the ultimate source of your online income.

 

4. You could also ask for donations in your blog, make money online from it, and keep your site maintained.

 

5. Another option is to privately advertise certain products and services by going directly to the company. You could either post customized ads or write reviews for their company and products. Ask them if they could give you commission for their sales coming from your website or a fixed amount of payment for the space that they take up in your website.

 

 

6. Maintain your blog, make money online, that fast!

 

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By: Tim Yu

 

Article Directory: http://www.articledashboard.com

 

 

 

 

 

Maintain Blog Make Money Schemes: Keeping Ideas Simple

Perhaps you may have heard about the maintain blog make money schemes ongoing all over the Internet now. Many people who stay at home now have an alternative of making money while simply waiting for cash to flow in. Well, they do not really just wait. They also have to maintain the blog sites by writing fresh articles that they can upload everyday. This is very ideal for writers who want to share their thoughts on almost anything. The most important thing in this business is that you do not run out of ideas. But how can that be possible when you need to cater to millions of potential customers? How will you ensure your blog sites are attractive?

The first key to these maintain blog make money schemes is that you also maintain originality and personality. Blog sites are very personal in a sense that you write the articles in the first person character. These websites are designed to make readers identify with the writers. Readers will often judge the website first by the way it looks. What you need to do is to keep the blog simple. Do not overcrowd your blog with so many unnecessary links that you do not need or your readers do not need. The key to these maintain blog make money programs is that you need to upload fresh contents everyday but not distort that interface so your readers will find it user friendly. This way, they also do not get surprised with frequent changes.

 

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By: Tim Yu

 

Article Directory: http://www.articledashboard.com

 

 

 

3 Things Your Money Making Blog Needs

3 Things Your Money Making Blog Needs

Having a successful money making blog will require you maintaining a diligent blog posting schedule to keep the traffic flowing to your site. However if you expect to get paid to blog there are a few areas that will require your attention. Successfully blogging to make money will involve developing a strategy in which you are better prepared to market to readers in an effective manner.

It is important to remember visitors land on your site for the content and NOT to be sold! At the same time however you do want to set the stage so your subscribers will be receptive to your promotional efforts. What you promote must be relative to the theme of your site and readers will also want to know why they should buy anything from you. The blog building process will be a delicate balance between supplying useful information mixed in with subtle promotional messages as well.

With all that said here are 3 things you will either need or need to be mindful of on your site when blogging to make money!

Auto Responder

One of the very best ways to get the most out of your traffic generation efforts is to collect names of people who have visited your site. This allows you to easily make contact with them again in the future in order to present any of your products or services. This is especially important when you are blogging to make money!

Upon collecting any names and email addresses you will want to maintain consistent contact with these people. This is easily managed by using an auto responder service that will allow you to prepare messages in advance and sends them out automatically on designated dates. This service will save you huge amounts of time and is an absolute necessity when building a list, which is highly recommended.

Relevant Products

Since maintaining a blogging site can be very time consuming it is recommended to make good use of available affiliate products. Become familiar with the latest and most popular products within your niche and ‘offer’ these products to your readers and list members. An important note here is that you must remember your primary objective is to serve your readers by supplying solid content and it is not blogging to make money. Do not become too pushy or focus too much time on marketing products 1000 to blog readers since there are there for your content and not to be sold!

Announce ‘Mission Statement’

 
Make clear to any site visitors the intentions and/or mission statement of your blog by stating it in the header. You want people to understand what to expect when they land on your site. If any visitors are not interested they see when they first land on your page they can simply leave. The people who choose to stay and even return to your site will be more targeted and responsive to your content and promotional efforts as well.

When building a money making blog there are a few details you will need to pay attention to so your site is prepared to be an effective marketing platform. Obviously a consistent blog posting schedule is important to attract and retain traffic. Along with this however you will need a strategy for generating an income if you expect to get paid to blog. The 3 areas we reviewed above will be intricate components of the blog building process when your intentions are to earn an income and should not be overlooked. Above all else it is important to keep in mind that readers are there for the content first and not to be sold therefore tread carefully. The life of your site and your ability to earn an income both rely upon viewer loyalty so always keep that your top priority!

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By: T. J. Philpott

 

Article Directory: http://www.articledashboard.com

 

 

 

Learn How To Make Money Using Blog – Blog Mastermind

The method of making money that you are going to see have been used by a lot of people to earn a good income. There are a lot of opportunities available to work and earn money using the internet with no or very little startup investment.

Blogging is the fastest and best way to get started. In this system, you do not need a lot of equipment, money, or even some writing skills.You can make a genuine income from $10,000 up to $15,000 or more, if you follow some steps.

There are many people who prefer this way.

There is a new system is called Blog Mastermind.This is the perfect system which will help you to earn dollars with blog. This coaching program will show you, step-by-step, how to:

Set up and customize your blog

Build your readership, which is the easiest way to get traffic ever invented.

And make money i.e. a full-time income working as little as 2 hours a day!!!

Blog Mastermind is perfect for:

1) People who want to generate good income by doing something they love.

2) Business owners (even offline) or managers who want to use a blog as a marketing tool to establish authority, attract new business and build a competitive advantage in your niche.

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By: Abhay333

 

Article Directory: http://www.articledashboard.com

 

Web Traffic Exposed – Does Paid Traffic Work Better Than Free Traffic?

Selling web traffic schemes is particularly popular today, because people like business owners need traffic to their websites to keep their business alive. But many of these schemes are scams that are out to take your money and not reward you for it. In fact, avoid any site that screams ‘Guaranteed Traffic!’ like the plague.

So the question is – does paid traffic work better than free traffic? It really depends on the source you are using! Pay per click advertising and some ezine advertising locations can work well with good ad copy and positioning. Similarly, social marketing ads, pay per action leads, and pay per view advertising are other methods to get paid traffic effectively if done right. Off the free traffic generation methods, article marketing, forums, blogs, SEO and email marketing all work very well! And there’s viral marketing too. The downside with viral marketing though, is that you are not entirely in control of the process, since it is depending on word of mouth to get traffic. If I were to boil down effective web traffic into the most productive methods, then I would suggest concentrating on just these few sources: pay per click advertising (Google AdWords, Yahoo, MSN Adcenter), article marketing, email marketing and blogs. Those 4 methods are the most effective methods for getting qualified traffic that I know of. I know because I have spent countless of hours generating traffic and those methods produce for me day in and day out without fail. As you can see, three of those methods are free methods, and one is paid (pay per click), but PPC can drive you the most amount of traffic with the least amount of effort.

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Author: Fabian Tan Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:

Article Source: http://EzineArticles.com/?expert=Fabian_Tan

Pay Per Click Advertising — Learn Now To Profit Later

Pay Per Click Advertising — Learn Now To Profit Later

Pay per click advertising is something that every business should consider. While it is incredibly useful to have high rankings in the organic search engine listings, this is not something you have a lot of initial control over. Businesses requiring more control will enjoy what pay per click (PPC) has to offer.

One benefit that PPC has over organic results is the fact that you can "go live" within a few minutes. Whereas it might take several months or even years to rank for your desired search terms in the organic listings, you can achieve the same results in an incredibly short amount of time when you pay for the ads.

This is a good way to determine it as if it is worth your time and energy to focus on search engine optimization for certain key terms. By putting up a pay per click ad you can see if it will be profitable, or if you are wasting your time by focusing on it. You can also achieve great results if you have both a good search engine ranking naturally and if you pay for one through PPC. Testing and tracking is the best way to determine what will be the most profitable for you.

There are some similarities between pay per click and natural search results. For one thing, you’re going to have to focus on your landing page to make sure it is as relevant as possible to what people are searching for. Another similarity is the fact that the search engine ultimately has the final say in your rankings!

Unfortunately, while you can quickly rank for key terms through pay per click, you can lose your rankings just as fast. If the engine finds that your landing page and advertisements are not relevant, they can increase your bids to a fee that would be unrealistic to pay. This can shut your campaign down very quickly, so it’s something you need to be prepared for.

That’s why learning as much as you can about pay per click advertising before starting this method will help you be more profitable. There are a lot of mistakes to make along the way, and you can avoid many of them through some simple studying. Of course, trial and error is going to be your best teacher, but it’s good education that will help get you to the point where you are ready to try things on your own.

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By: Ben Brooks

 

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Ben Brooks Internet Marketer ppc-product-reviews.com

Google Adsense Money Via Blogging

Google Adsense Money Via Blogging

Find out how to make money blogging through Google Adsense. Take free blogs and turn them into moneymakers!

Can anyone make money blogging? Just about, yes. There are so many ways to use blogging to your advantage and you can do so with a minimum investment of $0. Google’s Adsense program offers the opportunity to make money from targeted ads on your site or blog and you can even do so with free blogs such as on Blogger. They’re both free to join and you can use them to build an income.

Successful internet marketers make money from blogging, entrepreneurs subsidize their income with this and people use it to make a few extra dollars here and there as well. Whatever your goals are, it just takes time and research to find out if you can make money by blogging.

How do you optimize your site for the best Google Adsense results?
There are many possible answers to this question and different people have varying degrees of success at Google Adsense. One of the key factors is patience and perseverance. It can take months to get to the minimum payout level of $100.00. Another factor is the mystery that surrounds the Google Adsense program. Google won’t tell you how much money you’ll make. You’re also not allowed to ask people to click your ads and if Google suspects you are earning money via fraudulent clicks, you’ll be banned in a flash. You want to earn the highest paying niches and get your website ranked well in order to maximize your Adsense earnings. How?

Not everyone makes money online blogging but those who are willing to try a few different things and spend a lot of time researching and learning about proven effective methods for making money via blogs from Adsense can not only hit payout but can get some good residual income floating in. There is a lot of information out there to help you learn about ways to increase your chances of success.

Tips for Google Adsense Success on Your Blog

First, you have to be sure you understand what the Google Adsense TOS (terms of service) expects from you, otherwise you could find yourself inching towards payout only to be suddenly banned with all your hard work down the drain. Make your sites as Google friendly as possible and be sure you adhere to the terms and conditions of the agreement with respect to the type of content you post. Learn SEO to get indexed, get traffic and get the google spiders crawling your blog. You might not want to tell your family or friends about your Google ads in case they decide to try to ‘help’ you by committing click fraud. Once Google bans you, reversing it is like trying to un-ring a bell.

Remember that the key to Adsense success is targeted advertisements. You want ads that pertain to your niche. If you don’t have a niche on your blog, you probably won’t develop much of a following. Don’t overstuff your blog posts with the words and if you don’t get desired ads come up, you might have to tweak your wording. If you overuse some of your words you could end up with ads that you didn’t intend on getting.

Whether you’re using free blogs or hosting your own, bookmark and visit other blogs in your niche to help get the desired traffic you seek. Link to others in your niche and they’ll probably link back. Use blog networking tools and don’t forget to ping, social bookmark and comment on other blogs.

Pique curiosity. If you reveal too much information in your blog posts, there won’t be any reason to click on the ads. You want to reveal enough to provide engaging and interesting content but leave enough to the imagination that people will click a relevant Adsense advertisement on the page wanting to learn more which causes you to earn more. There are many ad placement strategies and only tests and trial will reveal the golden formula for you.

 

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By Matthew Bredel Published: 1/8/2008

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